30+
Our tech teams have worked with over 30 start-ups in UK alone to launch their products.
6
We've built and launched our own products, from AI to Consumer platforms.
300
Our engineering capabilities are extensive and global.
40
We bring over 40 years of experience in building products across industries.
We've worked with some incredible founders
BUILT FOR HOW START-UPS ACTUALLY OPERATE
From 0→1 to scale — we design, build and take your product to market
Design beautiful products
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We convert concepts into clickable prototypes that convince clients and investors.
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We organize your backlog and manage tech delivery
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We provide ongoing support, available full-time or part-time, as your product evolves.
Build AI solutions that are technically robust
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Our team builds production-ready products using full-stack engineering, incorporating AI and ML.
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We offer tailored solutions suitable for various sectors, specifically designed for regulated industries.
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Transparent delivery is a priority, featuring clear pipelines, visible backlogs, and demo-ready builds for pilot projects and investors.
Build with low code
platforms for efficiency
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We use low-code platforms when it gets you to market faster
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Our teams have expertise in customise platforms like Shopify to feel and perform like bespoke products
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We integrate APIs, payments and tooling so you can start trading immediately
Acquire customers and grow your audience
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We define your go-to-market and channel strategy based on data, not guesswork
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We plan, execute and optimise campaigns — including media buying
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We focus on outcomes — generating qualified leads and early traction
Receive ongoing and maintenance support
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Our teams can support you in fractional capacity, ad-hoc or on a retainer basis, to reduce commercial load on you.
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We help manage your pilots as you start to acquire clients
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We also set up your demo environments - which helps you show the products to prospective clients
Fractional roles to support you
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We play fractional roles across product, design and engineering
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Given our background, we also support fund raising when needed
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We consider equity partnerships where there’s strong alignment
No rigid contracts for early stage start-ups
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​This includes for fractional product, design & engineering leadership.
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Milestone-based delivery for build phases.
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Outcome-based growth & lead generation.
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Fractional design, tech and marketing team extension on an ad-hoc basis - when you need it.
Commercials that match your stage
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We offer flexible pricing tied to delivery and outcomes
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We build costs tied to milestones, not time
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Where relevant, we offer no gain no fee options as well

As a founder, you focus on building your business and we do everything else
OUR APPROACH

Launch plan
We run an early discovery session to understand your idea, market and customers. We also assess your key feature list. This helps us create a design and build specification blueprint.
FREE

Design and build
We design the prototype of your product. This enables you to get clear on exactly will need to be built so that the tech teams can get started. While we kick start development you can take your prototype to investors and clients alike.
6-8 WEEKS

Go to market
We are data-driven, we help set your go to market and acquisition strategy. With campaigns, and lead generation - we help you generate your first set of paying customers. This is great for investors and for your business.
2-4 WEEKS
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